Newsletter -January 2024
2023 Spirit Sox USA Year In Review
As we jump into the New Year, let’s take a moment to reflect on all the we accomplished together in 2023
By The Numbers
Thanks to you, we were able to donate over 500 pairs of socks to a women’s and children’s shelter in Nashville. 5% of our profits go toward providing socks to the homeless – one of our favorite parts of Spirit Sox USA.
Four Team Members
We started the year as a team of two and ended as a team of four! We’ve loved welcoming Kenzie and Ashley to the Spirit Sox USA family. Our team continues to amaze us; our founder and CEO, Lisa, won the 2023 Enterprising Woman of the Year award in April!
September 1st – Opening Day of Our Sock Shop
We launched our Sock Shop on September 1st., opening sales on both Etsy and our website. Now, customers can purchase individual pairs of their – and our – favorite Spirit Sox at their convenience.
35% Retention Rate
Last year, we were pleased to see a 35%+ return rate of our customers. We love the opportunity to help our clients grow year after year – and we’re so happy to know they’ve enjoyed our quality customer service and product!
Greatest Good
Most Likely to Spark a Craving
Most Creative
Two designs have earned the “Greatest Good” title this year: our Lahaina relief socks and our Breast Cancer Awareness socks. The former raises money for those impacted by the devastating Maui wildfires in August, and the latter is located in Stanford Hospital’s gift shop. Both causes are extremely meaningful to our Spirit Sox family.
Watch out! The mouth-watering design of these socks is sure to make anyone hungry for some Oreo cookies when they wear them.
The apron design on these socks was drawn by a Home Depot employee who won a sock-design contest for the store in Ohio!
Best For Flying
Most Festive
Most Sustainable
We fulfilled three orders for employees at the San Jose International Airport last year. Our comfortable plane-adorned socks are perfect for travel!
From candy canes to snowflakes, the design of Comcast’s holiday socks certainly helped get us in a cheery spirit this winter!
We customized and donated our eco-friendly bamboo dress socks to the top Responsible Sourcing Vendors at Sony Expo – aligning with our own commitment to sustainability and responsible business practices.
Best Socks to Make Money In
Speediest Socks
Most Unique
Our JP Morgan Chase socks marked our first brand store appearance! These dress socks are built for comfort throughout the work day – you can bank on it!
These socks were worn in CHHOP’s annual Turkey Trot – and we think they might’ve given the winner an extra boost!
These socks designed for the Shreveport Mudbugs Hockey Team might be our most unique socks yet. In case you’re wondering, a mudbug is a freshwater crayfish!
LET’S BE PEN PALS!
Calling all sock lovers: I want to hear from you! Spirit Sox USA runs off of YOUR ideas for customer gifts, client incentives, event giveaways, fundraisers, and more. Your creativity fuels our passion for designing unique and personalized socks that leave a lasting impression.
Click the icons below to take a look at our socials. Whether you have an idea for a sock, have helpful feedback, or simply want to chat, we’re all ears.
–– Lisa, CEO & Sock Queen